Heckuva Sample, Brownie

The St. Louis Post-Dispatch is trumpeting a survey on its Web site’s front page: Over half of St. Louis small businesses plan to hire in early ‘10.

Really, over half of all St. Louis small businesses?

No, turns out that it’s from a smaller sample size than that:

A poll released this week by the St. Louis branch of the Entrepreneurs Organization (EO) reveals that over half of small business owners in the area intend to add payroll in the first three months of this year.

Of the 46 companies responding to the survey, 57 percent said they expect to add employees between now and March. The local EO branch has approximately 100 members.

That’s about 57% of 46%, or 26%, of the members of a single networking group in St. Louis. How rosy is that?