Home Depot Tries Jedi Mind Tricks On Its Customers

I caught the headline of the pad of entry forms as I stood in line to buy nine volt batteries, and I didn’t think it was legal, but closer examination told me that the Home Depot had it covered:

Home Depot Spend $100 and Enter Form

Spend $100 and Enter, No Purchase Necessary

Maybe that’s more Subliminal Man from Saturday Night Live. I don’t know. I do know, though, that Home Depot was hoping to push those $95 spenders into buying an additional hardback book or bunch of candy to make up for it. I feel bad for those taken in by it, particularly on the day I was in the Home Depot and saw the forms. February 4. Over a week after the contest ended.

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