That’s Not Where I Keep My Knives

A highly-paid master of metaphor at work. Marvel!

“If I’m going to get punched in the stomach, I’m going to take a knife out and get you right back,” said John Lapp of the consulting firm McMahon, Squier, Lapp and Associates.

Lapp considers himself one of a new breed of Democratic ad-makers who don’t hesitate to hit hard in the ad war.

“I’m going to use every single weapon I have in my quiver.”

The gentleman has a way with words. A bad way.

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