{"id":35764,"date":"2026-10-11T13:32:17","date_gmt":"2026-10-11T18:32:17","guid":{"rendered":"https:\/\/brianjnoggle.com\/blog\/?p=35764"},"modified":"2026-10-11T13:32:17","modified_gmt":"2026-10-11T18:32:17","slug":"bad-rebranding","status":"publish","type":"post","link":"https:\/\/brianjnoggle.com\/blog\/2026\/10\/11\/bad-rebranding\/","title":{"rendered":"Bad Rebranding"},"content":{"rendered":"<p>Jordan Valley Health is a community health provider in the Springfield area.  We&#8217;ve only been to one once, when we absolutely had to have an incoming high school senior get a Meningococcal vaccine the week before he was scheduled to start.<\/p>\n<p>In the old days, which was up to a couple of weeks ago, the logo had some loosely botanical thing going on the the V in Valley:<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/brianjnoggle.com\/bsgfx\/oldjordanvalley.jpg\"><\/p>\n<p>But they&#8217;ve (expensively) redone all their signs and logos to feature&#8230;.  A mama bear and cub or something?<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/brianjnoggle.com\/bsgfx\/newjordanvalleyhealthlogo.jpg\"><\/p>\n<p>Every time I pass one, I think it&#8217;s a veterinary office.  <em>Even the one in Republic where my son got his shot.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jordan Valley Health is a community health provider in the Springfield area. We&#8217;ve only been to one once, when we absolutely had to have an incoming high school senior get a Meningococcal vaccine the week before he was scheduled to start. In the old days, which was up to a couple of weeks ago, the [&hellip;]<\/p>\n","protected":false},"author":3334,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"class_list":["post-35764","post","type-post","status-publish","format-standard","hentry","category-life"],"_links":{"self":[{"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/posts\/35764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/users\/3334"}],"replies":[{"embeddable":true,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/comments?post=35764"}],"version-history":[{"count":1,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/posts\/35764\/revisions"}],"predecessor-version":[{"id":35765,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/posts\/35764\/revisions\/35765"}],"wp:attachment":[{"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/media?parent=35764"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/categories?post=35764"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/tags?post=35764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}