{"id":3244,"date":"2006-07-29T00:37:00","date_gmt":"2006-07-29T00:37:00","guid":{"rendered":"http:\/\/brianjnoggle.com\/blog\/?p=3244"},"modified":"2017-12-14T16:26:14","modified_gmt":"2017-12-14T22:26:14","slug":"the-short-memory-of-marketers","status":"publish","type":"post","link":"https:\/\/brianjnoggle.com\/blog\/2006\/07\/29\/the-short-memory-of-marketers\/","title":{"rendered":"The Short Memory of Marketers"},"content":{"rendered":"<p>McDonalds <a href=\"http:\/\/mcdonaldsstl.com\/promo_HUGO.asp\" target=\"_new\">Hugo-sized drink<\/a> reminded me a lot of <a href=\"http:\/\/en.wikipedia.org\/wiki\/Hurricane_Hugo\" target=\"_new\">Hurricane Hugo<\/a>, but what&#8217;s the problem?  In a couple years, it won&#8217;t even be on the list of the top most damaging US Hurricanes, and it was almost 20 years ago.  Before many of its target audience were born.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>McDonalds Hugo-sized drink reminded me a lot of Hurricane Hugo, but what&#8217;s the problem? In a couple years, it won&#8217;t even be on the list of the top most damaging US Hurricanes, and it was almost 20 years ago. Before many of its target audience were born.<\/p>\n","protected":false},"author":3334,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"class_list":["post-3244","post","type-post","status-publish","format-standard","hentry","category-life"],"_links":{"self":[{"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/posts\/3244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/users\/3334"}],"replies":[{"embeddable":true,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/comments?post=3244"}],"version-history":[{"count":1,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/posts\/3244\/revisions"}],"predecessor-version":[{"id":18624,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/posts\/3244\/revisions\/18624"}],"wp:attachment":[{"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/media?parent=3244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/categories?post=3244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brianjnoggle.com\/blog\/wp-json\/wp\/v2\/tags?post=3244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}